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The Young Turnip Farmer Who Could

Ashley Wood grew up farming with his mother’s family – the Haydens. He worked with cattle, grain and potatoes, all the while, taking in the positive thoughts of his grandfather and his uncles. In his late 20s, he decided to set up his own turnip business. He was motivated, and he knew just where he would ship the fresh produce. He pursued Sobeys and has had them as a major client ever since.

“They are our bread and butter,” admitted Wood. “If it wasn’t for them, I don’t think we could survive. They buy from us 52 weeks a year.

When asked why he started with turnips, Wood said it was an easy crop to grow and a good way to start farming with a little 35hp Massey tractor. Today he has 18 clients besides Sobeys – mostly off Island. He’s still amazed to see tractor-trailers pull in destined for Nova Scotia, New Brunswick, Newfoundland and Boston.

“We don’t eat them every day so I wonder where all these turnips go and how all these crops are consumed

– especially at this time of year when a lot of people aren’t cooking,” said Wood.

Besides turnips, he rotates the fields with soybeans, wheat, and milling wheat at times; and sells these crops to Smith Brokerage in Halifax, Cardigan Feed Services in PEI and PEI Grain Elevators near Pooles Corner.

“I think it’s a great way of life,” he said, “but there are challenges, especially when the sales aren’t high enough and the expenses are too high.”

Three years ago, the owner of Ashley H. Wood Inc. took an old potato digger and made it into a turnip harvester. Basically it takes just two rows at a time so he’s able to go to the field himself and harvest an acre in three to four hours. And instead of having 15 people working in the field, he can take the product to his warehouse, put it on a conveyer belt and manufacture the product in a controlled and comfortable environment. There are four full-time and three part-time employees in the company.

While there’s been an increase in productivity and labour costs are down, Wood said it hasn’t necessarily converted into profit. Last year turnips were $.60 cents a pound and this year the price is down to $.30 a pound. Wood would like to see the supply and demand tables turn.

One thing he has done about it is check with buyers about buying organic turnips. They’ve told him there isn’t enough demand, but he’s still interested in the idea. He puts in 70 to 80 hours a week, and he grows anywhere from 80 to 100 acres of turnips per year for the fresh market. That’s about 800 bags per acre with 24 turnips in a bag, so roughly 19,000 turnips per acre.

With his potato background, he’s pretty good at scouting for bugs and eggs; and while he has to spray twice a season to keep the worms away, he still tries to avoid it as much as possible because he has his own young family to consider.

“I also like the idea of making a living while living off a lot less acres and perhaps getting paid a little more for your product,” said the thirty-four-year old. “Then you don’t have to do this humongus volume to try and make profits.”

Wood hauls Sobeys’ turnips to a big warehouse in Debert, Nova Scotia, 20 km west of the town of Truro. Usually he loads the truck, catches the last boat over, arrives in Debert at 10:30 p.m., is awakened at 4:30 a.m. or 5 a.m. to unload and go through quality control, and then catches the first boat coming back to the Island.

The busiest time of the year for him is October when he’s trying to remove the product from the fields for storage, while continuing to keep the market supplied. The largest market demand is during holidays though it’s fairly steady throughout the year.

Wood starts planting in Bellevue, PEI where the soil is sandier and drier, to catch the early market. This year he started to plant April 3rd and ended mid-June.  He tries to have sections of turnips ready, based on sales from the last year or two. In the fall he takes three to four weeks to harvest the turnips before he has to get them into tote boxes for winter storage.

Wood often teases his grandfather, “Billy,” about the Hayden Empire and how easy it was to build when expenses were much lower, but he does so with great respect. He knows that money management is a serious matter and he is hoping the governments and the Federation of Agriculture will help bring back those “hay days” that his grandfather enjoyed. Meanwhile, he has some parting advice for fellow farmers.

“If you can just stay focused on what you’re doing and put your head down and work hard at it and not worry about what anybody else is doing beside you or around you; and if you can know there are going to be a lot more downs than ups, but that it’s rewarding when you do get those ups because they give you the strength to carry on through the bad times, then you’ll do alright.”


The secret of a viable local food system…

…Easy Distribution.

How do we create a food system that pays the growers well, treats the natural world well, and offers good healthy food to people at a price they can afford? This triple question is the holy grail of our time.

Most people simply suggest that we develop new products or add new value. Most also assume that these new products are then sold into the existing distribution system.

What most miss is that it is the traditional distribution system that is in fact the problem. Its power is so great that it can and does push back at the margins of the producers. As a result, we get cheap food but at a great cost to human health, and degradation in the environment and in the spirit of the grower.

The issue is not new products or new value added but a new distribution system itself. We need a system that does not have this power imbalance; a system that enhances the margin of the growers enabling them to enhance their natural capital; a system that makes it easy also for the consumer to buy good food at a reasonable cost.

The good news is that there are signs of such a new system emerging all over North America and in Western Europe.

Some producers that are using the CSA model are doing well with the early adopters on the client side.

Some producers that now grow for Farmer’s Markets are doing very well. Sales have increased year over year, their margins are stable and compared to their neighbours who still produce a commodity for the system, they are doing well financially.

Farmer’s Markets and CSA’s have a lot of momentum.

But are they convenient and consistent enough to challenge the traditional distributors? Can they be as convenient as the supermarket? For if they are to challenge the traditional system, and to offer a lot of producers a real living and the consumer a much better quality product they have to be as convenient.

Well they aren’t right now. Many Farmer’s Markets are open only once or twice a week. Even when they are open, they don’t offer the assurance that what you want will be there.  I got to the Charlottetown market at 9am this morning – all the eggs were gone. With CSA the choice is even more limited. You get what you get from one grower.

So can we have a local system that gives all parties the choice and the assurance they need – margins to the producer and choice and ease of use to the consumer?

Yes we can have such a system.

Aaron Koleszar operates a delivery system that connects a number of growers directly to consumers. His site is www.organicveggiedelivery.com – you can see the wide variety that is on offer – this is much broader than a CSA box. This is much more reliable than the market. There is both variety and choice. In addition, he delivers 12 months of the year. So there is consistency as well.

Can such a system scale?

I think it can. Aaron is following an old PEI tradition that started 110 years ago. Back in the 1900’s there was very little cash. Farms were subsistence farms that largely fed the family. To get some cash – pin money really – farm wives would normally go into town on the train and individually sell their eggs and surplus milk from the farm.

Then someone like Aaron had a better idea. Why not start an egg and cheese co-op; collect eggs from the farms and make cheese from the surplus house cow milk; and sell on a much larger scale not only to Charlottetown but all over Canada using the railway? Such a system is made up of not a few large operations but of many small ones linked in a co-op network. As a network model, the co-ops made it easy to scale by reducing the need for large investments, made it easy to make more money off many small farms and made it easy for the consumer to get consistent and regular access to high quality product.

This is an established but largely forgotten model.

I asked Aaron if he would like to scale up his business But he was reluctant. Why? He likes being his own boss – he does not want to go into debt, he does not want to manage other people, he has a new baby and does not want to lose touch with his family. All these are things we take for granted in a traditional business model. But when I pressed him further, he said that what might work would be a network of people like him.

The traditional system demands a large, central and highly capitalized organization. The network fits PEI and the values and needs of most people here.

The way ahead would not be for Aaron to scale himself but to help him and others form a network. More coverage, more sources, more customers – with the costs being shared across the network.

I am hearing that there are talks of a similar venture  starting with beef – then what about a few pigs? What about seafood? ADL has a delivery system. What could be shared across such a network? See what

I mean?

I started to think about what that might look like. Can you imagine it too?

I imagine a network of overlapping delivery systems collecting all sorts of food from producers across the Island, sharing common things such as a web market,  tracking for goods and vehicles, maintenance, even sharing space on vehicles. I imagine links being made to CSA and to Farmer’s Markets. How about local processing and links to the schools?

What would happen to PEI if we had a viable local food system? There are hundreds of millions of dollars on the table. There are hundreds of jobs. If we had such a system what then – local energy? What else could be grown out of the network?

It all has to start somewhere – why not with Aaron?

Story by Robert Patterson